ONE CALTURE ≠ ONE CONTINENT
- Raanan Dahari
- Jun 8
- 1 min read
Updated: Jul 8
Assuming cultural consistency is a mistake that can cost time and trust when growing globally. Understanding local customs, communication preferences, and decision-making procedures is the first step towards real business development. Cultural misunderstandings can derail negotiations and partnerships.
📌 Context is more important in business than words alone.
📈 Let's Build Bridges Together
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